I spent almost the entire Mother's Day weekend redesigning my embroidery website. The old look is now gone. I think it looks much more professional. One of the biggest turn offs for a customer is to visit a website that looks too cutesy. Even if I sold baby items, customers can get turned off of too many angels and fluff. Those types of websites look fine for a personal website that only family looks at but not for professional selling website.
I have added the link to my website at the top of this blog as well as a link to my original machine embroidery designs. Yes I do sell my embroidery designs but I am keeping the prices all under $2 each. I don't believe that any embroidery pattern should cost more than that and I have seen some people charge $8 and up for a machine embroidery pattern. Are they trying to make all their money off of 3 or 4 sales?
That brings a pet peeve of mine when it comes to the world of sewing. Why is it that companies think we are made of money? They over charge for embroidery software, a package of bias tape cost almost $5, thread is priced too high for what it costs to make and turn a profit. Don't get me started on the overpriced fabrics. If fabric was more reasonably priced then more people would be sewing. Now if the sewing machine companies thought of that maybe they can think of a way to bring down the cost of fabric at the retail level.
0 comments:
Post a Comment